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Hello world!

I'm Amy, younger sister to Jackie and Shelby; currently known as SheJAMZ (Shelby, Jackie, and Amy Z) and evolving into the Soom™ Sisters.









My sisters and I are going through a great endeavor- starting our own company: Soom™ Foods, LLC.  Importer and distributer of Tehina (sesame paste) and sesame products.

We're just starting... Well, we've been working on the business backend for almost two years,  and are hoping to import and start selling here in the US (out of Philadelphia) this December.

Our family business is up and running, and so far our three VERY different personalities and interests have exposed themselves as three unique and complementary aspects of our business.


You can learn more about us on our website: http://www.soomfoods.com/the-team.html

The point of this blog, however, is to share what we're doing, learning, trying, etc. with the world.  Or you.  Really, whoever is interested.

Shelby is our CEO (not just of the company; but of us, all our lives, as the oldest)  In short: graduated from Wharton UPENN, currently lives in Philadelphia, Co-Director of PresenTense.  She does anything and everything business.

Jackie is the middle sister (physically and mentally scarred) In short: Has lived in Israel since 2007, just received her Masters in Environmental Science, is getting married in October to Omri :) and makes sure we are constantly on the right path to reducing our carbon footprint, maintaining sustainability, and that everything is good all around. 

And I'm Amy- embodying what it meaans to be the youngest sibling.  Graduated with a Communication BA in Interpersonal Communication from the University of Delaware in 2011.  I'll be doing marketing and sales for this wonderful company.  A year out of college and starting a business is exciting, overwhelming, difficult, and fun... and I'm open to share what I'm thinking/ seeing/ feeling/ doing.

I'll be writing about everything; from people I'm meeting, things I'm learning, and what I'm working on from home (i.e. still trying to figure out how to best utilize twitter, and how excited I got when someone re-pinned a Soom™ picture) 
For instance today- I learned working out of my grandmother's apartment is NOT a healthy or productive work environment... it's hard to write a blog when I'm called in to listen to Dr. Oz's suggestions on weight loss and skin treatment every few minutes.  BUT one day Dr. Oz will hopefully be sharing the nutritional benefits of Sesame.

And I've digressed...

To wrap up, my goal is for my sister's and I to write two blog posts a week.  So with our block scheduling (thank you, JDS) we should each be posting around three a month.  

Soom™ Foods, LLC is proud of our company and we are dedicated to being completely honest; no preservatives and no sales gimmicks.  You can read about what we're going through, while we're going through it.